Borderlands 2 - Interview @ Gamasutra

Gamasutra has a lengthy 4 page interview with Randy Pitchford, the CEO for Gearbox Software. A quote on the funding then:

You just said "we can't afford a miss," which is a state of a lot of developers of PC and console games -- big games -- are in. The sense is that the business of it is a very tough business. How do you hedge your bets there, or control that situation?

 RP: You don't want to take that comment out of context. That's in the context of, like, if I were to -- I always go into something where I would have the means to finance it through if I need to, but if I did that and it missed, that could be it. But that's a very singular point of view. If I'm actually getting financing from other sources, some other places, and I have the capital to see any of it through on my own if I needed to, now you actually have a lot of liquidity and a lot of strength that makes it comfortable for you to take risks. Where you can then afford to miss. It's only when you can afford to miss that you're not afraid to take a risk. And, in fact, if you fail to take risks, you might have a higher chance of missing, because the nature of entertainment and the nature of technology. You need to take risks if you're going to have a chance of succeeding. You need to try things that no one else has done before.