Dragon Age 2 - Interview @ Eurogamer

Eurogamer talked with Frank Gibeau, President of EA Games. In this talk, he admitted that

we lost some fans as well. They were not pleased with some of the innovations and things we'd done. We understand that and we're listening.

Before that he had this to say

We're very proud of the game. We tried to innovate and do some different things with the combat system and some of the way we told story. For some fans it worked well. In fact, we brought a lot of new fans into the Dragon Age franchise.

Thanks to Merllle on the Bioware DA2 forums for help in finding this.