WoW: WotLK - Faction Changes Begin

Blue's News state that Blizzards paid faction changes are now underway.

The World of Warcraft Forums have word that paid faction changes are now underway. Blizzard Support's Faction Change FAQ has all the details, and word is: "After purchasing a Faction Change for a character, a player can choose any race of the opposite faction that is compatible with the character’s class." They also say that they will also be offering a paid race change service going forward, and more details on that will be revealed at a future date.