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Rampant Games - Five harsh truths about working in a creative industry

by Gorath, 2015-07-22 21:10:35

Rampant Coyote blogged about 5 newbie mistakes indies should try to avoid:

#2 - It's about the audience experience, not yours

If you are in a creative industry, you may bleed for your product. You may put a lot of passion, craftsmanship, blood, sweat, tears, and artistry into what you do. But in the end... it's not about you. It's about them. The audience. The customer doesn't care how many late nights you had, how many stresses it put on your family, how much you spent on it. They simply want to know how much it will improve their lives, and how much that is worth to them in terms of their time and their cold, hard cash.

Yes, the pain and frustration and lost opportunities and all that part of your life may end up sitting in a bundle deal or in an Amazon sale for less than a dollar. Acknowledge. Move on. And focus on making your audience happy. Hopefully that mostly coincides with your own preferences.

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